Conversation Design for Persuasion

Are you designing chatbots or voice assistants that need to persuade users? For example to provide information, to give permission, to buy products or to do other desired behavior? This course contains everything you need to reach maximum results.

Where to apply

  • Online sales
  • Collecting leads
  • Collecting reviews
  • Conducting surveys
  • Profile enrichment
  • Suggestion bots
  • Shopping aid

What you will learn

  • The structure of a persuasive dialogue
  • How to spark interest
  • Persuasion tactics for chatbots
  • Persuasion tactics for voice assistants
  • Persuasive copy: do's and don'ts
  • How to present choices
  • How to give suggestions
  • How to keep users engaged
  • How to close a deal
  • Create a persuasive bot persona
  • Customer insights for persuasion
  • Conversion optimization in the bot domain

When will we launch?

We are working hard to create the video lectures, quizzes and other materials. We expect to launch this unique course in April 2019.

For the latest information about launch and other inquiries or suggestions, feel free to contact [email protected].

Early bird discount

Send an email to [email protected] to receive a personal coupon code for 10% discount. Don't tell anyone 😉.